Why did Fenty move to Ulta?

Fenty moved to Ulta (including Ulta at Target) primarily to achieve its core mission of "Beauty for All" by becoming more accessible to a wider audience, tapping into Ulta's massive customer base, leveraging their booming body care market, and offering more affordable entry points like minis and sets, aligning with Ulta's inclusive ethos and strong performance in the beauty space, especially for younger shoppers.

Why is Fenty Beauty shutting down?

But the venture was wound down in 2021, citing a strategic refocus on her cosmetics and lingerie businesses. According to accounts from the British-registered arm of the business, Denim UK Holdings, through which Rihanna invested, the singer made a loss of about US$36m.

When did Fenty go to Ulta?

On February 17, 2022, Rihanna announced that Ulta Beauty stores would begin carrying Fenty Beauty products beginning March 6, 2022.

Why did Rihanna leave Fenty?

Business of Fashion reports (paywall) that even before the line's launch, Rihanna was concerned the price tags might put off fans, who have otherwise happily lined up to buy items like her $22 Fenty Beauty lipstick. Though priced lower than other LVMH brands, the clothing was still expensive.

Why is LVMH selling Fenty Beauty?

LVMH is selling its 50% stake in Fenty Beauty primarily due to shifting strategic priorities, a slowdown in the luxury beauty market, and Fenty's loss of peak momentum, with sales declining and prime retail space at Sephora diminishing; the conglomerate wants to focus resources on core brands like Dior and its retail powerhouse Sephora, viewing Fenty as a valuable but ultimately non-core asset after its initial revolutionary impact faded, according to late 2025 reports.
 

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Is Fenty Beauty struggling?

But because Fenty peaked years ago, sales are down double digits in North America, and the brand has lost its prime merchandising space at Sephora. An LVMH insider put it plainly: “Fenty's not a core asset. They decided not to buy the other half.”

Does Rihanna own 100% of Fenty?

While half of Fenty Beauty's ownership belongs to Rihanna, Kendo Brands, the beauty incubator under LVMH, owns the other. They helped launch the trailblazing makeup line in 2017.

What condition does Rihanna have?

Rihanna has publicly discussed managing conditions like hyperlipidemia (high cholesterol, requiring statins & diet) and low self-esteem/anxiety, seeking therapy and addressing stress, alongside concerns about postpartum depression after her children's births. She also faced childhood health issues, including being premature, needing eye surgeries, and having temporary issues like vocal strain and cellulite. 

Who is the new face of Fenty?

Rihanna has named American hip-hop artist GloRilla to be the first-ever exclusive ambassador of her Fenty empire. GloRilla will be a face across all the singer's beauty and apparel brands – Fenty Beauty, Fenty Skin, Fenty Hair and lingerie company Savage X Fenty.

Why is Target getting rid of Ulta?

Ulta and Target are ending their shop-in-shop partnership in August 2026 because both companies are shifting their long-term strategies, with Ulta focusing on standalone stores and digital growth, and Target building its own beauty offerings, amidst declining Target sales and operational challenges, to better serve their distinct customer experiences. 

Who owns the other 50% of Fenty?

Rihanna owns 50 percent of Fenty Beauty, while the other half is owned by LVMH (Louis Vuitton's parent company). LVMH is reportedly exploring the sale of its 50 percent stake in the brand.

Why did Fenty fail?

The superstar, known for her empire-spanning ventures in music, beauty, and lingerie, suffered a shocking $36 million loss from her Fenty clothing line, a collaboration with Louis Vuitton. Launched with high hopes in 2019, the brand was forced to close shortly after amid pandemic challenges.

Is Fenty being boycotted?

Yes, there are ongoing calls to boycott Fenty Beauty, primarily stemming from consumers upset about its parent company's (LVMH) perceived ties to Israel, alleged pro-Israel marketing, and past controversies like featuring Johnny Depp in a Savage X Fenty show, though Fenty Beauty itself hasn't officially addressed these specific political concerns directly, leading to mixed consumer reactions and loyalty. 

Does Louis Vuitton own Fenty Beauty?

In 2017, Rihanna, whose full name is Robyn Rihanna Fenty, launched Fenty Beauty with the help of Kendo Brands, LVMH's in-house beauty incubator. She and LVMH each own half of the company, sources said. LVMH and Evercore declined to comment.

Is Rihanna an LGBTQ ally?

Yes, Rihanna is a strong ally and supporter of the LGBTQ+ community, demonstrated through public statements against discrimination, supporting LGBTQ+ rights during events like the Sochi Olympics, mentoring a fan, and incorporating LGBTQ+ inclusivity in her brands like Savage X Fenty, emphasizing genuine representation over tokenism.
 

Did Rihanna lose 29 of her wealth?

All the way from $1.6 billion This 29% decline places her at #35 on the list of America's Richest Self-Made Women. The decrease is primarily linked to a slowdown in sales at her cosmetics brand, Fenty, but despite the drop, she still firmly holds billionaire status.

What is Rihanna's waist size?

Rihanna's waist size fluctuates due to her body type, but she's been noted for having a small waist, with past estimations around 24 inches, though she embraces different styles for varying sizes, sometimes needing oversized fits or high-waisted looks for comfort, acknowledging her "fluctuating body type". 

Who's richer, Beyoncé or Rihanna?

Rihanna is significantly richer than Beyoncé, with Forbes estimating her net worth around $1.4 billion (2025), primarily from her Fenty Beauty and Savage X Fenty businesses, making her a billionaire, while Beyoncé's wealth is estimated lower, though still substantial, often around $500-$700 million range in recent reports, largely from music, touring, and endorsements.
 

Who is the #1 billionaire in the world?

The number one billionaire in the world, as of late 2025 and early 2026, is consistently Elon Musk, CEO of Tesla and SpaceX, with his wealth fluctuating but generally holding the top spot over contenders like Mark Zuckerberg (Meta) and Jeff Bezos (Amazon). His net worth, boosted by SpaceX valuations and Tesla stock, often places him well above others, though rankings can shift daily.
 

How much does Dior pay Rihanna?

While exact figures aren't always public, reports suggest Rihanna received a significant payment, with some outlets stating she was paid around $75 million for a Dior fragrance campaign, highlighting her massive earning potential with luxury brands beyond her Fenty empire. 

Did Jay Z invest in Fenty?

Jay-Z and Roc Nation have absolutely nothing to do with Fenty Beauty or her partnership with LVMH. He invested in SavageXFenty when it was already an established brand just like she invested in his flop weed brand. Btw it was more money than he invested in SavageXFenty.

Has Rihanna's net worth dropped?

Rihanna's net worth saw a significant drop in 2025, falling by around $400 million from roughly $1.4 billion to $1 billion, primarily due to market corrections and challenges with her Fenty Beauty and Savage X Fenty businesses, including a leadership change at Savage X Fenty and flat sales in key markets like China, though she remains a billionaire.
 

Who is the new CEO of Fenty?

On Wednesday, America's largest seller of lingerie announced it had hired Hillary Super—the CEO of Savage X Fenty, the singer-songwriter's body-positive lingerie brand—to be its new CEO, effective Sept. 9. According to her employment agreement, Super's compensation package could exceed $18 million.